Work / 01

Different worlds.
The same intention.

Brand identities, digital experiences and photography. A selection of projects and ongoing creative partnerships.

La Buena Vida, encuentro y comunidad en PilsenLa Buena Vida
01

La Buena Vida

Brand strategy · Website · Content systems

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Ongoing creative partnership

A brand built around gathering.

Strategy, identity, website and content for a Pilsen wellness and hospitality brand rooted in corazón, cultura y comida.

Connecting the story, the invitation and the experience.

  • Brand strategy and messaging
  • Visual identity and website
  • Photography and social content
Visit website
La Buena Vida, una mesa preparada para reunir a la comunidad
ROCO DRILO / ARTIST PARTNERSHIPRoco DriloQUERÉTARO · USA
02

Roco Drilo

Artist website · E-commerce · U.S. representation

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Ongoing creative partnership

Art with a presence across borders.

An ongoing creative partnership spanning the artist’s website, e-commerce and artist representation in the United States.

Giving the artist’s work a clear digital home and a path to new audiences.

  • Artist website
  • E-commerce development
  • U.S. artist representation
Visit website
MrBread
03

MrBread

Brand identity · Social strategy · U.S. market

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Ongoing creative partnership

An artist identity with room to grow.

Identity and social strategy for an artist brand rooted in Mexico City and developing its presence in the U.S. market.

A coherent visual presence, from the artist’s identity to the way the work is introduced.

  • Brand identity
  • Social strategy
  • U.S. market growth
Visit website
Guzmán Juárez: family, place and legacy, supplied brand graphic
04

Guzmán Juárez

Studio identity · Typography · Brand story

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Culture. Connection. Chosen family.

A name with history. A future we choose.

The studio’s own identity connects the discipline of construction with the expressive type of Latin America.

A surname becomes a creative practice, with CHI, DF and MEDALLO as a thread between places.

  • Identity and typography
  • Color and brand story
  • Design applications
Read the identity story

05 / Music, culture + editorial

A photographer’s eye for people, place and the moments that connect them.

Live performance at Ruido Fest, photographed by Isaac Guzmán JuárezCultural documentary photography by Isaac Guzmán Juárez

Pilsen, 2013. Every chapter connects.

Fashion photography from the Chicago archive. The curiosity about people, clothing and architecture still shapes the studio’s creative eye.

View the 2013 editorial
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